ROI calculatorReturn on investment (ROI)

How many patients does it take to pay off?

Move the numbers to match your clinic and the treatment you want to fill. The calculator does not promise results. It shows the math, so you decide by numbers.

Average price per treatment₪18,000

For example: a full clear aligner treatment in Israel usually costs ₪15,000–25,000.

Direct cost per treatment (lab and materials)₪6,000

Example value. Enter your clinic's number.

Monthly marketing investment (ads and management)₪7,000

New patients per month

Break-evenLess than one patient (0.6)The number of patients per month that covers the monthly investment.

Profit after the investment+₪5,0001 × ₪12,000 profit per treatment, minus ₪7,000 investment.

For every ₪1 invested you get back₪1.71This is the ROI, return on investment: how much money comes back for every shekel you put into marketing.

"Profit from treatments" is the treatment price minus its direct cost, multiplied by the number of patients. The calculator does not include dentist time or staff salaries. The default values are based on a full clear aligner treatment.

Reading the numbersWhat each number means

Three numbers, and what each one says

Break-even

When the investment covers itself

How many patients a month it takes for the profit from treatments to cover everything you paid for marketing. Below it you are at a loss, above it in profit.

ROI

How much comes back per shekel

Return on investment. If every ₪1 brings back ₪3, every shekel in marketing became three. Any number above ₪1 means the marketing is profitable.

Direct cost

Why we don't calculate on the full price

Part of the treatment price goes to the lab and materials. Calculating on the full price would paint too optimistic a picture, so we subtract it.

Want to run the numbers for your city?

On the fit call we go over your clinic's prices together, and check whether your city is open.

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